About Myntra’s Divisions And Additions

In this post, we talk about About Myntra’s Divisions And Additions. Although Myntra is India’s popular shopping platform for buyers. who believe in product quality up to perfection. But when we talk about online shopping, brands collection, and fashion & lifestyle. We always think about Myntra. Onward the journey of Myntra got a lot of subsidiaries that help in growing online marketing. Here we talk about Myntra’s Divisions And Additions.

About Myntra’s Overview

  • Firstly, Myntra India’s e-commerce stylish company settled in Bengaluru, India. Also, the company launched in 2007 to market personal gift items.
  • Secondly, It Founded by Mukesh Bansal also along with co-founders Vineet Saxena, and Ashutosh Lawania. 
  • Thirdly, From 2007 and to 2010, it mainly worked on the business-to-business(B2B) style.
  • Also, Myntra started marketing fashion, brands, and lifestyle products. And went away from personal in the year 2011 till the day.
  • In the year 2012, Myntra began giving products to 350 Indians. And International brands and other stylish collections that are more in demand in the market.

About Myntra Facts & Terms

  • Firstly, Flipkart took Myntra in 2014 for a record-breaking sale valued near ₹2,000 Cr ($280 million).
  • Secondly, Ananth Narayanan became the Chief Executive Officer (CEO) of Myntra. Moreover, after ex co-founder Mukesh Bansal in 2015.
  • Thirdly, At the time of purchasing by Flipkart. Myntra get a total of 1,50,000 products from over 1000 brands or more. Also, catering near more than 9000 pin codes in India.
  • And On 10th May 2015, Myntra decide to close its website. As well As handle to self-focus on helping its clients with mobile apps. Also, it’s starting from 15th May 2015. That is not working.
  • Recognizing the failure of the application-only model. Also, Myntra tries to improve its website in Feb 2016.
  • Myntra works and operates independently after the buy by Flipkart. Also, Myntra takes to operate as a stand-alone brand under Flipkart by focusing on fashion-conscious clients.

Myntra Subsidiaries

The Important and Deal breaking Markets under Myntra are:

  • The first subsidiary is Exclusivey.
  • The second one is HRX.
  • The third one is Cubeit.
  • And the next is Jabong.
  • Also, the next one is Fitiquette.
  • And the Roadster. And so on.

Here, we try to mention a few of the companies taken by Myntra, their work, and their operation below Myntra. Also, Given Below are the aspects of the additions and deal finalized date. Company’s Name and Deal Dates.

  • The first name is Online Services Pvt. Ltd:-August 01, 2018.
  • The second name is Withdraw:-April 16, 2018.
  • The third one is 20Dresses:-November 29, 2017.
  • And fourth is InLogg:-April 19, 2017.
  • The five is Jabong:-July 26, 2016.
  • And next is HRX:-July 20, 2016.
  • And also is Cubeit:-July 12, 2016.
  • The Fitiquette:-April 04, 2013.
  • Exclusively:-November 09, 2012. And so many names of companies.

Myntra’s Other Additions

  • Firstly, Myntra ties with the Ministry of Textiles to promote the handloom industry in October 2017.
  • Secondly, the Addition of InLogg, a city-based technology platform that gives end-to-end logical solutions for the e-commerce area in October 2017.
  • Thirdly, Got a mobile-based content collection platform Cubeit, for growing its technology company in July 2016.
  • And Myntra get Mobile app developing company Native5 in April 2015. Also, to grow and extend Myntra’s a mobile technology company.

Myntra’s Major Investors

  • Sofina
  • New Enterprise Associates
  • Tiger Global Management
  • Kalaari Capital
  • Accel Partners
  • IDG Ventures India
  • PremjiInvest


Myntra is India’s most popular shopping station where we get the best quality and perfect. Myntra has a large variety of brands. Also, you don’t need to worry about the quality of the products. Myntra’s income model is B2C (Business to customer). The Myntra products original and directly collected from the merchant’s stores. 

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