What is Myntra & Who’s Myntra Parent Organization?

Here we talk about What is Myntra & Who’s Myntra Parent Organization? Myntra is India’s fashion e-commerce company. Its headquarters are in India, Bengaluru, Karnataka. The company founds in 2007 to sell personalized gifts things and buy fashionable items. In 2014 May, Myntra.com was taken by Flipkart. So below we read, What is Myntra & Who’s Myntra Parent Organization?

What is Myntra?

Myntra is a one-stop shop for all fashion and lifestyle essentials. As per India’s largest e-commerce market for fashion and lifestyle items. Also, Myntra tries to give a row free and fun shopping experience to customers. To beyond the country with the universal range of brands and goods on the portal. Also, the brand makes a mindful try to take the power of fashion to customers. As well as the collection of the latest brand items. And most stylish products available in the country.

Who is the founder of Myntra?

Mukesh Bansal is the chief executive and founder of Myntra. Also, it’s India’s largest e-commerce of fashion site. The countries equal to Amazon and It obtained, in 2014, $375 million of Flipkart.

After Mukesh Bansal launched Myntra in 2007 with Ashutosh Lawania and Vineet Saxena. Now, Flipkart is Myntra parent organization.

What is the business type of Myntra?

The resources type of Myntra.com is a gathering of many brands. Its market model is based on getting current season wares from various brands. As well As, it’s giving them available on the site at the same time as in several retail brand shops. It is a Business Customer (B to C) resource type.

Value proposal

Myntra’s value proposal turns about giving customers control and ease of buying fashion and lifestyle products online. Also, Offerings such as the greatest seasonal products list, 100% real products, cash on delivery. And also 30-day return policy makes Myntra, the bring shopping destination in the country. Although it makes online shopping more comfortable and easier for all. Also, it provides a query management team that is on standby to answer your queries 24×7.


Myntra knows its customer’s wants and provides them with a choice of clothes. Such as accessories, cosmetics, and footwear from above 500 Indian and international brands. Famous brands including Adidas, Nike, Puma, Catwalk, Inc 5, United Colors of Benetton. Such as FCUK, Timberland, Avirate, FabIndia, and Biba and so many. You can also buy from some newly organized brands such as – Roadster, Dressberry, Kook N Keech, and many others.

Why Myntra is expensive?

The one thing famous about Myntra is the quality and size availability. They also market heads and that’s possibly the only reason for the pricing. And People do order at Myntra without seeing other Online shopping sites.


  • Firstly, Awarded ‘Best E-commerce Partner of the year 2011-12’ by Puma India.
  • Secondly, Awarded ‘Best E-commerce Website for 2012’ by IAMAI – India Digital Awards.
  • Thirdly, Awarded ‘Images Most Admired Retailer of the Year: Non–Store Retail’ for 2012 by Images Group.
  • Awarded ‘Fashion eRetailer of the Year 2013’ by Franchise India – Indian E-retail Awards.

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